Louis Vong,
VP of Digital Strategy, TMP Worldwide

 
Connect with Louis:

Twitter @tmpww

Session:

So You’ve Got A Social Media Strategy. Now What?

What’s next in social media and how you can measure your results and get the most of your participation?

This presentation will talk about how to make the most of your social media strategies. What are the next things you should be doing or considering? How do you provide analytics and metrics to measure the success of your social media strategy? Where should you take your strategy next, to truly optimize and engage your audience?

Learning Objectives/Take-Aways

  • Learn how to evolve you current social media strategy and how to get the most out of it.
  • Learn about new technologies that can extend you brand and tell your organization’s story.
Biography:

A 14+ year veteran of the advertising and marketing industry, Mr. Vong first cut his teeth in the agency world at shops such as Cole & Weber, DDB Needham, and Austin Knight before joining TMP Worldwide in early 2000. In his current role, he is responsible for keeping us at the forefront of interactive innovation and emergent technologies, working closely with clients to deliver engaging and user-centric digital campaigns. He is also a member and co-chair of TMP Labs, TMP Worldwide’s internal think tank, tasked with development of next-generation recruiting strategies and tools.

His recent speaking topics include Emergent Technologies, Mobile Marketing, Interactive Branding and Strategy, Next Practices in Web Development, Ideation, Social Networks, Virtual Worlds Marketing, and Gaming.

His past speaking engagements include the onrec Global Conference, IQPC, The Conference Board, Washington Software Association, TMP Global Interactive Vision Conferences, L’Oréal Global Summit, the Campus Recruiting Forum, NACE, MPACE, the Human Capital Institute, SIFE, NAHCR, and WSAHCR.

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