craig Fisher


Craig Fisher

Ajax Social Media


Craig Fisher helps people and businesses leverage social media, mobile, and other new communication tools to get matched with the *right* customers, the *right* talent, and the *right* jobs. He is VP of Ajax Social Media, the first Linkedin-Certified training company in North America. He works with sales and recruiting teams around the globe to implement social media and mobile strategies for both business and career development.

Craig is the founder of the #TalentNet Live social recruiting conferences. He is a regular speaker at social media, recruiting, and HR events worldwide.

Connect with Craig on LinkedIn, Twitter and on his career and branding blog (

Branding for Culture (Pre-Conference Workshop #1)

In an age of constant connectivity and transparency, your culture is already part of the social media conversation – whether or not you’re driving it. That’s why it’s up to companies to create an employer brand from the inside out, transforming company culture into a competitive advantage for attracting top talent.

In this interactive session, Matt Charney (@mattcharney) and Craig Fisher (@fishdogs) will discuss some of the best tools, tips and platforms for harnessing company culture as part of an authentic, transparent employment brand. This session will offer high-level strategy and operational tactics designed to immediately help you:

  • Understand emerging employer branding best practices
  • Capture your culture instead of selling it
  • Know the tools, tips and strategies for engaging internal and external candidates
  • Leverage Employer Brand and Culture to Improve Candidate Experience

Caesars Palace Las Vegas
October 14-17, 2012
Oct. 15-16 Exhibitors